Cincinnati This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → Publishers’ Q1 earnings showed a lot of promise this year compared to last. But that doesn’t necessarily mean things are all right as rain when it...
Ohio Every Met Gala has some sort of controversy, whether it’s about the dress code and theme, the guest list, or a now-infamous brawl in an elevator at an afterparty. Because this is 2024, it’s only fitting that the outrage began this year because of a TikTok audio track. In a now-deleted video, an influencer...
Cybersecurity By Digiday Awards • May 14, 2024 • This year’s Digiday Media Awards winners celebrate new technologies and the power of partnerships throughout their digital media campaigns. Themes across 2024’s winners include leaning into a surge in short-form video content as consumption for the format increases, implementing more interactive storytelling and tech like VR...
Cincinnati This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the series → Japanese-owned agency holding company Dentsu has a bit of a history, perhaps even a reputation, for restructuring the company in search of...
Ohio This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → No one really knows how the ad market will look in the immediate run-up to the U.S. presidential election, but to avoid the possibility of lost...
Cybersecurity This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the series → While TikTok’s future in the U.S. hangs in the balance, agencies are already adjusting social media strategies and preparing contingency plans with...
Ohio By Kimeko McCoy • May 3, 2024 • 5 min read • Ivy Liu Retailers are either beefing up their retail media networks or launching their own, as the retail media arms race continues to heat up and Google moves very slowly toward its third-party cookie apocalypse — giving retailers the opportunity to hock their first-party...
Cybersecurity This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → And while it’s never fun to sweat about a perpetually moving deadline, by and large the five publishers that spoke with Digiday for this story are...
Cybersecurity By Michael Bürgi • April 29, 2024 • 6 min read • Ivy Liu Monks are generally known as quiet, contemplative types. Media.Monks, the media agency network formed by Sir Martin Sorrell — founder of WPP and the agency holding company model — under corporate parent S4 Capital, has been noisy as of late, but for...
Cincinnati This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → The bet publishers made on tentpole events and franchises to get advertising revenue back on track this year seems to be paying off. According to seven...